Arrowstreet was responsible for developing and implementing the lifestyle brand for a model room and guest suite for The Smith No. 99; a new kind of community in Boston’s South End, where every space is well-made, expertly curated, and timeless.

The model unit is designed to appeal to prospective tenants and invites you to immerse yourself in a space that embodies the vibrant colors and class of Boston’s South End. Step into a sophisticated haven adorned with gold/brass accents and deep navy’s and vibrant splashes of yellow. Every step reveals curated treasures and inviting furnishings, creating an immersive experience of refined taste and artistry. This space invites you to unwind, indulge, and savor the moments that make life extraordinary. Cooking and baking has never been so fun in a kitchen full of vibrant hues and luxurious accents infused with soft plants and textiles. The design of the space is timeless, seamlessly blending elements from different eras. Vintage finds coexist harmoniously with modern touches, creating an ambiance that feels both familiar and fresh. Each piece has been chosen with care, reflecting a passion for craftsmanship and a celebration of the South End. Artful accents have been meticulously curated to pay homage to the city’s unique flair. Radiating with energy, this captivating space invites you to indulge in the rich hues that adorn its walls, furniture, and carefully selected décor. The fusion of bold and sophisticated elements mirrors the dynamic spirit of Boston while subtle nods to academia add a touch of refined elegance.

The Guest Suite offers a welcoming retreat for friends and family, providing a beautifully designed, fully equipped space with all the conveniences of home where they can relax, unwind, and enjoy a comfortable stay. As you step into the space, you are immediately embraced by a seamless flow of thoughtfully arranged furniture and carefully selected decor, where each element not only enhances the aesthetic appeal but also invites you to relax, move freely, and feel at ease in a setting designed for both beauty and practicality. Carrying over bold patterns and accents of terracotta, navy blue and gold, the Guest Suite ensures an effortless stay that feels both inviting and memorable, keeping you close to family and friends.

Project Details

LOCATION

South Boston, MA

CLIENT/OWNER

Greystar

Team

Photos by Shoootin